Atlas Relay on Instagram: "Steve Jobs made the leap from creating the Macintosh to producing animated films because he realized the profound difference between technology and content. In 1985, he met Ed Catmull and bought the computer animation division of Lucasfilm, captivated by the dream of making the first fully computer-animated feature film. Jobs invested in this vision “both financially and spiritually”. He noted that technology boxes, like the Apple II or early software, are lucky if the