New strategic alliance between Merkle, Airship, and Salesforce enables marketers to activate mobile-first customer loyalty programs.

Airship is trusted by the world's leading brands such as Alaska Airlines, BBC and The Home Depot to drive revenue growth and customer loyalty with mobile-first cross-channel customer experiences.

A year ago, Marc Benioff declared Salesforce would lead an AI revolution. Insiders are still waiting for it to begin.

Technology changes quickly, but the principle of the jobs-to-be-done framework remains steady: Customers don’t buy software; ...

Verato recently announced its Identity Intelligence Agent for Salesforce's Agentforce Health, integrating trusted identity management into the Agentforce 360 platform for healthcare and other ...

Pipedrive and Salesforce are top CRM platforms geared toward different business needs. We compared their features to help businesses see how the CRMs stack up.

Uniqode, a provider of QR code and digital business card solutions, today launched Uniqode Cards App, a mobile-first digital business card (DBC) solution that enables users to share, scan, and manage ...

Not every customer is the same. Some buy quickly, others take months. Some are loyal, others vanish after a single purchase.

A SaaS app development team typically includes a product owner, UI/UX designers, frontend and backend developers, DevOps engineers, and QA testers (depending on the scope, it might be enough to have ...

Salesforce and NetSuite are among the best CRMs in 2025. We compared their pricing, features and more to help you determine which is best for your company.

What truly sets an AI data assistant apart is how well it understands your business processes and data schema with minimal ...

‘We tend to oversimplify things at times,’ Informatica CEO Amit Walia says. Informatica CEO Amit Walia cautioned watchers of ...