Though new regulatory frameworks address fairness, accountability, and safety in AI systems, they often fail to directly mitigate the subtle communication bias in LLMs that can distort public ...

The extended Shannon-Weaver Communication Model (SWCM) and the Capability, Opportunity, Motivation and Behaviour (COM-B) model guided the analysis of communication challenges and mitigation strategies ...

As both a CEO and an investor, I’ve seen the same scene play out too many times: a brilliant founder, full of passion and conviction, presenting a vision that’s big, bold and a bit blurry and an ...

New stem cell-based embryo model reveals previously unknown communication between early tissues that become the spine and muscles in the central part of the body. From the moment an embryo starts to ...

We aimed to propose a new conceptualization of health communication that mitigates the limitations of traditional one-way models by introducing a relational, narrative-based approach that emphasizes ...

Communication models are frameworks that explain the process of communication according to various simplified models that make the multifaceted nature of communication tangible and understandable. One ...

Chances are, you’ve seen clicks to your website from organic search results decline since about May 2024—when AI Overviews launched. Large language model optimization (LLMO), a set of tactics for ...

Large Language Models (LLMs) are recasting the relationship between humans & technology. There’s a complete transition in how we search, consume, and execute information on the web. LLMs are no longer ...

At its core, public health communication is about connecting with people—not just delivering facts, but designing messages that reflect what people need, fear and value. What’s often overlooked is ...

ABSTRACT: The current systematic review study reviewed articles on public relations campaigns published between 2019 and 2024. It aimed to explore these articles regarding development, theories, ...