This special promotion for the Mondelez brand LU that I discovered on a LinkedIn post, caught my attention and captured my heart. It included 15-seconds video that showed a student, newly arrived at ...

Augmented reality (AR) ― a technology that overlays digital assets onto real-world environments ― is set to transform how business is conducted. It will affect everything from selling and marketing ...

ETAuto.com brings latest augmented reality news, views and updates from all top sources for the Indian Auto industry.

Determining whether to use augmented reality (AR) is a complex decision for any business. Factors such as development costs, finding appropriate use cases, and maintaining the technology have ...

According to Clutch, 58% of consumers have made a purchase after using AR features. From virtual try-ons to room visualization tools, AR helps solve one of the biggest challenges in online shopping: ...