TAG Heuer honors racing legend Ayrton Senna with two new limited editions ✓ Celebrating a long-standing collaboration ✓ See ...

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From a solar-powered F1 tribute to the elegant Astronomer, it's been a big year.

When the original TAG Heuer Formula 1 timepiece made its debut in 1986, it marked a significant milestone for the brand. This was the first watch to bear the TAG Heuer name following the acquisition ...

TAG Heuer marks its return as the Official Timekeeper of Formula 1 by releasing new editions of some of its best-known racing watches from the 1960s, ’70s and ’80s: the Monaco, Carrera and Solargraph.

As we approach the new Formula 1 season, many changes are coming, and not just in lineups and regulations. Luxury brand company LVMH, parent company of Luis Vuitton, Givenchy, Dom Perignon and more, ...

TAG Heuer has just launched a new limited edition chronograph, and this time, it’s to pay tribute to the 20th season of Formula 1 and Red Bull Racing. The new (deep breath) TAG Heuer Formula 1 ...

Ronnie Fieg may have just made every horophile of the ‘80s dreams come true. The 42-year-old founder of Kith has teamed up with TAG Heuer to revive the Swiss watchmaker’s original Formula 1 watch.

“I am delighted to welcome TAG Heuer as the Official Timekeeper of Formula 1 as they start the next stage of their long history in our sport,” said Stefano Domenicali, president and CEO of Formula 1, ...