The Advertising Standards Authority (ASA), an independent regulator of the advertising industry in the U.K., is taking issue with an advertisement for Colgate-Palmolive's Colgate Total toothpaste, ...

SAN FRANCISCO (CN) — A federal judge on Tuesday denied Colgate’s request to dismiss class action false advertising claims from consumers who say the company lies about the recyclability of their ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...

CHENNAI (Reuters) -Dabur, Indian rival of Colgate-Palmolive, is making its toothpaste a test of nationalism by asking consumers to shun American brands, as companies intensify promotion of local goods ...

Colgate-Palmolive, the company that owns several toothpaste brands sold nationwide, is squeezing out a new marketing plan for its packaging and advertisements after two Texas politicians — and U.S.

Add Yahoo as a preferred source to see more of our stories on Google. AUSTIN (KXAN) — The makers of Colgate toothpaste filed an “Assurance of Voluntary Compliance” Wednesday in response to a lawsuit ...